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Puerto Rico Seller's Guide

Getting ready to sell your property? Here's what to expect.

Whether you're moving nearby or heading off on an exciting new adventure, selling a property is an exciting yet often overwhelming process. You want to make sure that you have all the important details covered and that you're ready to make the most of your move. After all, the goal is that you’re prepared for any roadblocks so that everything goes smoothly. When you work with Island & Key to sell your Puerto Rico property, you'll receive a number of key benefits.

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Help Staging Your Home

Staging your home is an essential part of the selling process, as you want to create a space that is neutral and inviting in the eyes of potential buyers. You want to stage your home to highlight all of its best attributes, from the gorgeous architectural elements to any show-stopping renovations you’ve made. When potential buyers walk through your home or click through the photos in your listing, you want them to see why your home stands out above all the rest, and proper staging can do exactly that. We'll offer advice about staging inside and outside so you can be sure you're setting up your home in the best possible light.

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Expert Photography

Modern buyers typically check out listings and information online before visiting a house in person. When you work with Island & Key, we'll connect you with our expert photographers, who are well-versed in highlighting the best of your property and taking stunning photos that will make it shine.

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Experienced Marketing

To get your home seen and sold, expert marketing is essential. Not only will we list your property on the Island & Key website, but we'll also ensure it is marketed across social media and various other platforms so that it will appear in front of the right buyers. Furthermore, we will help you navigate the entire marketing process, whether that means setting your home up for open houses and tours or arranging for a video walkthrough that will showcase all that your home has to offer.

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Advice About Pricing and Negotiating

Setting a competitive and realistic price for your home in Puerto Rico is critical. You don't want to set the price too high, which could chase away potential buyers and leave your home sitting on the market for an extended period of time. At the same time, you don't want to price your home too low, which means you could end up leaving money on the table during the negotiation process. At Island & Key, we'll help with those key pricing details so you can be sure you're setting the ideal price for your property.

We will also guide you through the negotiation process and act as your advocate every step of the way. When a buyer comes in with an offer, we'll help you determine where you may need to negotiate and where you should hold firm. We'll walk you through important decisions like who pays closing costs, which repairs the buyer may want you to take care of before closing, and critical things like move-out dates. Throughout your real estate journey, we will ensure that you’re given professional guidance that will prove essential to a successful move for you and your family.

At Island & Key, we aim to make your selling experience go as smoothly as possible without all the stress. Our team of experienced real estate agents will work with you to get your property on the market and help you maximize its value. Contact us today to work toward your goals.

Work With Us

We want to work with you! We found a need for a one-stop shop where data is at your fingertips and where advice is presented with integrity. Focusing on Buyer/Renter representation, Island & Key’s goal is to have our clients feel confident that they are making the right choice.