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Real Estate Buyer Trend Predictions for 2025: Insights for Puerto Rico

Karla Barrera-Morstad  |  January 9, 2025

Real Estate Buyer Trend Predictions for 2025: Insights for Puerto Rico

Real Estate Buyer Trend Predictions for 2025: Insights for Puerto Rico

As 2025 approaches, the real estate market in Puerto Rico is poised for significant developments. While many global trends apply, Puerto Rico’s unique legal framework, climate, and buyer preferences bring specific variations to the table. Here's a look at the key trends predicted to shape the island's real estate market in 2025.


Sustainability Takes Center Stage

Puerto Rico’s focus on renewable energy aligns perfectly with the increasing demand for sustainable homes. Buyers are prioritizing properties with energy-efficient features like solar panels, rainwater collection systems, and hurricane-resistant construction. Additionally, the island’s incentives for solar energy and sustainable construction add appeal for eco-conscious investors.

Local Insight: Puerto Rico's property laws and incentives for green energy, such as net metering programs, make sustainability not just desirable but also practical for new homeowners.

Image sourced from H&H Solar 


Flexible Living Spaces

With remote work becoming a norm, Puerto Rico's real estate market reflects the need for adaptable living spaces. Homes with separate office areas, multi-purpose rooms, and even outdoor workspaces are gaining popularity. This is especially relevant for buyers moving to Puerto Rico under the Act 60 tax incentives, many of whom are entrepreneurs or remote workers.

Local Insight: New developments in areas like Dorado Beach Resort & Club and Palmas del Mar are incorporating these features, catering to both local and international buyers.


Suburban and Coastal Living

While urban hubs like San Juan remain popular, buyers are increasingly drawn to suburban and coastal areas like Dorado, Rincón, and Vieques. These regions offer more privacy, larger lots, and access to beaches—qualities highly valued by both local families and off-island investors.

  • Coastal Areas:

    • Dorado: 25%
    • Rincón: 15%
    • Vieques: 8%
  • Suburban Regions:

    • Bayamón: 10%
    • Guaynabo: 12%
  • Secondary Markets:

    • Ponce: 10%
    • Cabo Rojo: 8%
    • Aguadilla: 7%

Local Insight: Puerto Rico’s suburban areas are particularly attractive due to the balance of modern amenities and natural beauty, enhanced by solid infrastructure and gated communities.


Multigenerational Living

With the rising cost of living and strong family ties in Puerto Rican culture, multigenerational homes are in demand. Properties featuring in-law suites, separate guesthouses, or accessory dwelling units (ADUs) appeal to families seeking to stay close while maintaining privacy.

Local Insight: Puerto Rico’s Civil Code allows for flexible property use, making it easier to adapt homes for multigenerational living.


Technology-Driven Transactions

The adoption of technology in real estate is transforming Puerto Rico’s market. Virtual tours, blockchain-secured transactions, and online property management tools are making it easier for international buyers to invest in the island.

Local Insight: The Property Registry of Puerto Rico has been digitized, simplifying the process of verifying property titles and expediting transactions.


Health and Wellness-Oriented Features

Health and wellness continue to influence buyer preferences. Homes with open-air layouts, outdoor living spaces, and access to nature trails or beaches are highly sought after. This aligns perfectly with Puerto Rico’s natural beauty and year-round warm climate.

Local Insight: Properties near coastal areas or those with amenities like pools, yoga studios, and gardens are particularly appealing to health-conscious buyers.


Secondary Market Investment

With urban areas reaching price peaks, buyers and investors are turning to Puerto Rico’s secondary markets. Regions like Cabo Rojo, Aguadilla, and Fajardo offer investment opportunities with lower price points and potential for growth, especially in tourism-related properties.

Local Insight: Puerto Rico’s emphasis on tourism, combined with tax incentives like Act 60, makes these markets attractive for short-term rental investments.


Final Thoughts

The real estate market in Puerto Rico is uniquely positioned to benefit from both global trends and local opportunities. From sustainable construction to technology-driven transactions and a continued focus on affordability, 2025 is set to be an exciting year for buyers and investors alike.

Whether you’re looking to purchase your dream home, invest in vacation rentals, or explore suburban living, Puerto Rico offers something for everyone. As always, consult with local real estate professionals to navigate the island's unique legal and market landscape.

What trends are you noticing in your local market? If you have any questions about the 2025 predictions or the Puerto Rico real estate market, contact Island & Key today – we’re here to help!